For businesses that sell online

A clearer route to the next order.

I build around your products and the checkout you already use. Make product information easier to find, then add Growth or the Hub for the work beyond the site.

A product visit still needs a useful next step.

I start with the questions a buyer needs answered on the product page. Keep the checkout that already serves your store. We can then discuss the search work and post-purchase follow-up you want to add.

  • Make the product details easy to check.
  • Keep delivery information within reach.
  • Connect the next step to your existing checkout.

Before and after checkout.

Give the product a clear route to checkout.

I build around the products you sell and link to your existing checkout. Add Growth for product search work and consistent business listings.

Keep the buyer beyond the first order.

Add the Hub above Growth for buyer records and post-purchase offers. Your orders and monthly report stay in view without replacing your cart.

The offer program

What does the offer program do for an online store?

First-time offerReturning-customer offerReferral rewardMonthly giveaway

You keep your cart, your checkout and your customer data. The TRND Hub™ sits beside them and runs the four offers: a first-time offer, a returning-customer offer timed to the second order, a referral reward and a monthly giveaway. AutoTRND writes them, designs them into the TRND-Site™ and keeps them running.

Signed up is the entry point, not a pipeline stage. From there the ecommerce pipeline runs first order, post-purchase offer, repeat, lapsed and win-back. At every stage the Hub asks whether this buyer has gone cold for too many days. A first-order customer gets the post-purchase offer on a schedule that fits your product. A repeat buyer who goes quiet gets the win-back before they are gone for good.

Ecommerce Growth includes product and category search, buying guides, product reviews and four blogs per month. AutoTRND also gets the business listings and citations consistent across the web, including Apple Maps, Bing Maps, and the Better Business Bureau.

The ecommerce pipeline

Entry point · not a cold-checked stage Signed up A customer signs up; this is entry, not a cold trigger. The program includes a first-time offer; no signup reminder cadence is specified.
  1. 01First order
  2. 02Post-purchase offer
  3. 03Repeat
  4. 04Lapsed
  5. 05Win-back

At every stage the Hub asks one question: Has this customer gone cold at this stage for X days?

What you get

What is included, and what is the upgrade?

Help buyers find your products and place an order, with a reason to return. Add the Hub to track the whole online business and check whether your business is bringing in revenue.

The entry step

TRND-Site™ only

$199/mo

  • A conversion-focused TRND-Site™ around the store and its offers, with the existing cart and checkout left intact
  • Hosting and edits
  • No monthly Growth work or TRND Hub™

Monthly Growth work

TRND-Site™ + Growth

$349/mo total+$150/mo for Growth$399 one-time listings fee, separate from the monthly price.

  • Business listings management
  • Local SEO
  • Google Business Profile optimization
  • Two backlink outreach emails for partnerships with other businesses
  • Review replies
  • Four blogs per month
  • Competitor tracking
  • A dashboard to see the work being done

Above Growth

+ TRND Hub™

$499/mo total+$150/mo above Growth

  • The four-offer program built and run for you
  • One place to see whether your business is bringing in revenue
  • Customers, offers, follow-ups and win-back in one record

Our competitors

How does it compare with the store platform plus an email tool?

Your platform stays. The comparison is with what the platform sells alongside it: an email tool, priced by the size of your list, that you operate yourself.

How does it compare with the store platform plus an email tool?
FeatureAutoTRNDStore platform + email tool
Your existing cartYou keep itYou keep it
Customer listYesYes
Email marketingYesYes
AutomationsYesYes
Post-purchase and returning-customer offersBuilt and run for youTool included
Product and category SEODone for you—
Content written monthlyDone for you—
Retention offers built and runDone for you—
Lapsed-customer win-backDone for you—
Bill rises as your list growsNoYes
What it costsFrom $199/moPlatform fee + an email bill that grows with the list
Who actually does the workWe doYou do
Takes a cut of your salesNoNo

Their bill rises as the list grows and ours does not. That is the row to check first, because it is the one that compounds.

Price

What does it cost to start?

From $199/mo

The TRND-Site™ is $199/mo. Add Growth for +$150/mo, making $349/mo total, to help buyers find the products you sell.

Add the TRND Hub™ above Growth for +$150/mo, making $499/mo total, to track the whole online business and see whether your business is bringing in revenue.

Setup is one month — half to begin, half the day it goes live.